Fresh expertise for the fruit trade

Jorge Martínez becomes certified fruit trade specialist

KÖLLA warmly congratulates Jorge Martínez on successfully completing the IHK certification as a fruit trade specialist. Throughout the program, he engaged deeply with the diverse requirements of the industry – from product knowledge and quality management to logistics, plant protection, legal frameworks, and international trade processes.

KÖLLA Managing Director Alberto Hoffmann highlights the importance of such professional development: “The development of our employees is especially close to our hearts. Through hands-on training and direct exchange with our teams at European locations, as well as with producers in our sourcing countries, our young professionals gain valuable insights into the entire supply chain – from production to retail.”

With his dedication and curiosity, Jorge Martínez has taken an important step in his professional journey. KÖLLA is proud to support him along the way – and continues to invest in the combination of solid training, international perspective, and practical experience.

October 2025